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You know it’s NOT wise to set your money on fire.

I’ll burn all my money LIVE on YouTube.

2 million views and 300 likes guaranteed.

That would satisfy most wannabee-broke creators on social media.

And yet, while the crybabies, hustlers, and wannabee gurus debate their followers count, you don’t realise that you’re burning cash as well.

When you like to play in the big league and build a business, you must realise that your time is worth money.

Although $100M leads have lost their shine, poor souls still believe their work is done when you make a grand slam offer.

They spend hours writing landing pages, crafting offers and building fancy funnels.

Then, look at their Thrive account, wondering why their PAS framework didn’t convert.

This is what you must realise…

A very tiny group of your audience is ready to buy when you are.

So, when you don’t take action after you have made your offer.

Guess what…?

You’re burning money.

Now, you might wonder how you can stop wasting money.

The answer is simple.

It requires more effort from your side.

That’s probably why you blocked it from your memory.

It’s called the Follow-up.

This concept is what made me and countless other entrepreneurs financially free.

Build on the shoulders of the OG direct response marketers like:

Dan Kennedy, Matt Furey, Ben Settle, and Frank Kern are just a few.

This concept is simple, effective, and a must to scale to 7 figures.

This is how it works:

  1. Build a lead magnet.
  2. Promote the lead magnet on social media or with paid ads.
  3. Deliver value but only share the WHAT, never the HOW.
  4. After a period of building trust, offer your course.
  5. Follow up.
  6. After 3-5 follow-ups, switch up your offer.
  7. Rinse and repeat.

The money is in the follow-up.