2 things you need to stand out with your course.
Ever wonder what makes some online courses super cool and others kinda meh?
Well, it’s all about having something special
Like a secret sauce that makes your course stand out from the crowd.
Let’s discuss why having a unique mechanism is important to make your course sell.
Chucky was THE guy in my class.
He had this long leather jacket and dreads with blond dyed tips.
Every girl was throwing herself at his feet.
I confess, for years, I wanted to be like Chucky.
Like most people, I didn’t have the guts to stand out.
And that’s the exact problem most entrepreneurs have today.
The cool thing was that Chucky was a graffiti artist.
He left a cool drawing on the board before class.
He had a unique mechanism.
You see, many people have bad memories of lectures at school.
To sell a course, you need two things:
- Entertainment
- A unique mechanism.
The entertainment part is easy.
Just don’t be boring.
Keep your lessons short. And share stories.
You’ll outperform 99% of those copy-past AI wannabee course-creating keyboard warriors when you do that.
A unique mechanism is a whole different beast to slay.
But before you go off in a tantrum in your head that it’s impossible, stick to one rule:
Keep it simple.
Let’s have a look:
- Write down your process.
- Give it an unforgettable name.
- Use Chat GPT to help you shape ideas.
- Use acronyms to help clients to remember your method.
Now, over to you. You have some work to do to start the year.