Guess what mfer?
You’re not talking to Virgil today.
You’re talking to his lil apprentice.
Tatsuki “Peanut Butter” Thomas.
Who dafooc am I?
At the start of this year, I had 0 X followers.
Never run a business.
I was working a 9-5 whilst reapplying to uni after dropping out to go hard in crypto.
But in the last 8 months, I’ve gained…
9000+ followers.
2000+ newsletters subs.
Launched an $80k cohort.
A $12k undercover beta launch.
Quit my 9-5.
I am currently in Bali on my way to learn from the Kung Fu master himself, Virgil Brewster.
Now, why am I talking to you today?
Because I am a kung-fu noob.
Virgil has been practising his spinning kicks in business for a long time.
But me?
I’m just a beginner.
I can’t even butterfly-kick in a sales call yet.
So you see…
I don’t know everything.
But I know everything you need to grow from 0 followers to making your first $10k.
And today.
I will share with you the 1 lesson that has made me the most money on this journey.
In fact…
It made me an extra $54k on the Growth Army launch.
Let’s dive in…
“Before the battle of the fist comes the battle of the mind.” – Master Shifu
Becoming a master in Kung-Fu is not about how strong, talented or fast you are.
It is all in the mind.
Can you turn up to training every day?
Can you get beaten down and get back up?
Can you step into the dojo knowing you are going to get hurt?
If you answer no to any of these things.
You will never become the dragon warrior.
So my biggest lesson to you today comes from a call with Virgil 12 days before my launch.
We were planning to limit the cohort to 20 slots.
A $28,000 launch.
The scarcity made us feel less scared about not selling enough.
But Virgil told me we were crazy idiots and that he’d write a Nicolas Cole style thread defriending me.
We needed to think bigger.
We needed to aim for maximum impact.
Why help 20 people when you can help 40?
Not wanting to lose Virgil as a friend.
We removed the 20-slot limit.
We onboarded as many affiliates as we could.
And decided on a 4-day launch.
The result?
We crossed $80k, sold over 60 slots and closed the launch early due to too much demand.
You see, you need to realise…
You’re not a content creator.
You’re a game-changer.
You’re here to change lives.
And once you realise that…
You don’t think in terms of ‘limits’.
You think in terms of maximum impact.
And the more impact you have. The more money you will make.
So stop thinking so small.
Shoot for the stars. Land on the moon.
That’s all from me today..