“ Let’s launch that course and make a ton of money.”
I was telling myself. So I went to work.
I researched my audience. I wrote scripts. It took me weeks to record and edit my brand-new course.
And when I launched it.
I made $0.
After failing and losing tons of money for years, I decided it was time for a mentor.
I found her, and this is what she said:
“ Virgil, when you like to succeed with courses, you need these skills.”
“ You’ll not like it because they all take a shit load of effort.”
- Learn to write.
- Learn to persuade.
- Learn to sell.
“The rest will come by itself when you master these 3 skills”.
Let’s jump in.
Become a better writer.
Writing is an expression of thoughts presented in a way to sway the reader off his feet.
The first thing that comes to mind is, what on earth do you need to write about?
Before you know it, you’re stuck and overwhelmed. But here’s a simple solution for writer’s block.
Write about yourself
Something always happens, even when you’re the most boring person in the world.
There’s a story in everything.
Write about your adventures, your problems and how you solved them.
Present it from your perspective. You have to realise that you’re a unique being.
Write from the heart. Tell stories like you would tell them to your friends.
People will follow you because of you!
Most of the time, you don’t know the answer.That’s the beauty of writing. Every day you’ll learn something new.
Be curious, research. Learn about subjects you’re passionate about.
Tap into your thoughts and experiences to find topics.
Go out and do fun stuff. You must live to create.
Avatar?
It’s important to know who you write for. After all, you like to attract a small group of loyal readers who will buy your course.
Let’s make this very simple. You‘ll always write to yourself. Not in a weird ego-centric way, but a simple system that will appeal to many. Write to your past self.
Share the things that went wrong and how you solved them. Document all your adventures and lessons from today.
At this stage, you’ll don’t have all the answers yourself. You’ll research and learn new skills.
Share those in your writing.
Advice to your future self. What are the lessons from the past and the present?
What would you share to make sure you reach your big goals?
Share the answers to those questions, and you’ll never run out of content.
Readers will be facing similar problems and dying to learn how to overcome obstacles. Some will read your content, and some don’t. The point is that you don’t write for everybody.
Now all you need to do is stick to it and trust the process. Consistency, Yep, that word again.
In my days as a personal trainer.
I had a mentor called Dan John, one of the best strength specialists in the world.
At a seminar in London, I had the rare opportunity to pick Dan’s brain during dinner.
My question was how to improve my deadlift. In my mind, I had countless solutions.
With my heart filled with anticipation, I received the following answer: “Do more deadlifts!”
That’s it?
That was one of the most valuable lessons about consistency in 3 simple words.
So back to writing.
When you like to get better at writing, there are 2 simple words for you.
Write more!
Get a tattoo if needed. Write it on your wall.
When you like to become better at something, do something more.
A simple formula
Do X 4 hours a day + Review and improve x 30 days + Repeat monthly = Mastery.
These are my million-dollar tips for staying consistent:
* Find somebody who will go on a 30-day writing journey.
* Set weekly goals.
* help each other achieve them.
* Have daily meetings.
Ask for help when needed. Accountability partners are the best life hack to scale up your learning.
Add more consistency by doing the same boring task over and over again. At some point, it will stick. And that’s where the magic happens.
The next step is to find a platform to write on. There are many ways you can publish your writing.
You can blog on Medium or jump on your favourite social media platform. What’s most important is that you feel comfortable.
Never follow the crowd. In the end, you’re the one that has to do the work.
I love Twitter.
I’m a huge fan of Elon Musk, and when he bought Twitter, I knew I had to be part of it.
I decided to test my writing skills on this platform. There is no need for images. I can post 70 times a day without being annoying, and the best thing you can do is practice your writing skills.
But there is another great advantage of writing on Twitter. You’ll meet great people. The more you write in, the more connections you make.
Yes, you have to put in the effort. But it will improve so many areas of your life.
Twitter makes it super easy to connect with others.
You can comment on people’s tweets or send them a DM.
The best feature on Twitter is the RT button.
Try to Make a conscious effort to connect with people every day.
Just write from the heart, and you’ll resonate with people.
Some will love you, some don’t, and that’s ok.
Form meaningful relationships while you improve your writing.
Final words
Now it’s your turn. Start writing. Jump on Twitter and create a habit of connecting with people.
Write 3 tweets a day. Tap into your true source of the self. It’s buried deep inside.
But with continued focus and effort, it will become easy.
Here’s a little breakdown of all the steps:
* Start a 30-day writing challenge.
* Write about yourself.
* Stay consistent.
* Choose a platform to share your work.
* Give Twitter a try.
* Connect with other writers on social media
* Rinse and repeat.
May the writing gods be with you.
It’s a matter of time before you write daily with a smile.
Reclaim your life, build your course and respect your spirit. The rest will come naturally to you.
Now get your ass in gear and start writing.