Courses should be part of your offer stack.
Why?
Because it will leverage your time.
How cool is it to package what you know and make it work for you while you do what you do best?
Helping people improve their lives.
But why are course launches so damn hard?
I have to be honest.
Course launches are not for everybody.
There can be some downsides.
Let me share some of them.
You need a proven method.
So many people believe you can create anything in the age of AI.
Let’s prompt engineer a course, and we’re good to go.
In my humble opinion, courses are for entrepreneurs with a proven method.
When you have case studies and happy clients, you’re good to go.
You need to be willing to work hard.
Course launches are exhausting.
It’s not for the faint of hearts.
It can be very lucrative, but it comes with a high price.
Especially when you don’t know which steps to take.
Are you a hard worker?
Yeah, that’s a genuine question you need to ask yourself.
There are so many people out there who believe in miracles.
You need to put in the work.
You need to be able to bypass your critical mind.
Now, before you believe this will change into an in-depth psychology letter, I’m here to tell you it will not.
Facts show that 98% of courses never see the light of day.
Why..?
Because most of you believe that it’s not good enough.
But do you like to hear a funny thing?
When you launch your course the right way, you will be amazed at how many people will benefit from it.
This takes us back to the question of why course launches are so damn hard.
The answer is simple.
You often wear many hats in your business
And you’re not a seasoned marketer (yet).
What you need is a proven launch system.
One that tells you step-by-step what to do.
A system that takes out the guesswork.
A method that has generated millions of course sales.